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Asetek SimSports LaPrima Formula Steering Wheel

Asetek SimSports LaPrima Formula Steering Wheel

Sim Motion

Regular price $199.99
Regular price $334.99 Sale price $199.99
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Description

Description

Inspired by real-life formula cars, the Asetek Simsports® La Prima™ Formula Steering Wheel has been thoroughly designed by racers and sim racers alike. The steering wheel has been designed and engineered to live up to the feeling of real-life racing at the same time as adopting sim racing feedback. With this and other feedback in mind, we started from the ground up and a clean sheet of paper on a mission to create the best possible sim racing formula wheel, but like our other products, without breaking the bank. We are pleased to say that we achieved just that – please meet the La Prima™ Formula steering wheel! What others would call high end; we can make possible as entry-level!

Many wheels, sim racing or real-life racing, get their strength and rigidity from the front face plate and the handles, oftentimes in a closed construction (handlebars are in mechanical connection in both ends). Unfortunately, that also makes them locked in size and design. To achieve maximum stiffness.

To add to the overall anti-flex and a proper interface to the removable handles, the chassis features a metal spider interface inside and altogether it yields a stiff, non-flexing steering wheel where the handles can be changed and or upgraded over time to help give you the steering wheel YOU want! For now, we have two different sizes, the default giving a perfect fit and grip for average size hands and an XL version for larger hands.

The ergonomic handles are made in a comfortable, soft and durable silicone rubber, that is easy to clean and disinfect and will give you ultimate comfort and control, regardless of whether you are wearing racing gloves or not. You will have the option to easily change the handles to quickly implement future upgrades to color, size, shape and hardness.

Highlight: Satisfy Control Experience – meet RaceHub™

With plenty of inputs, the Asetek Simsports® La Prima™ Formula Steering Wheel will, through our RaceHub™ give you the option to customize and map all the buttons, switches, encoders, and paddles you need to be on top of your game. Featuring 12 push buttons, two 7-way kinky switches, three rotary encoders, and two thumb encoders, you get optimal control of your desired settings.

All buttons, switches and rotaries are of the highest quality standards and fully tested and validated in our automated button testing machines to ensure years and years of reliable daily use.

The La Prima™ wheel features 15 fully customizable aRGB LED rev lights - allowing you to not only customize the look of your steering wheel, but also help you make those split-second gear shifts that can make the difference between success and failure. LEDs can, of course, be adjusted, dimmed, and color customized in RaceHub™, with many more features to come. Each button and LED can be clearly marked via the provided sticker sheet providing a label for each function on your wheel.

The backside features two contactless magnetic shifter paddles, for fast and seamless gear shifts.

Highlight: Speed is Everything – meet Quick Release

All Asetek SimSports® steering wheels feature our own quick-release system, that is as easy to use as shifting gears – literally, as to disconnect the wheel from the base, all you have to do is to press a paddle, and the wheel will be in your hands! Needless to say, we are not relying on wireless signals, batteries that need to be charged, or cables that can break or fall off. Everything is included in our easy-to-use no-play quick release.

Our relentless focus on Performance and Precision without breaking the bank, gives the Asetek Simsports® La Prima® Formula Steering Wheel a competitive edge, allowing you to get down to the tarmac and be one with your virtual racecar. Providing you with the quality and durability you have come to expect from Asetek.

Wheel Specs

  • Exquisite, radical, and minimalistic Danish industrial design
  • Made in Denmark
  • 290mm diameter with default configuration. 294mm diameter with XL handles.
  • 15 Total programmable aRGB LED Rev lights
  • 12 Push buttons and 2 seven-way Kinky switches, 3 twelve position Rotary encoders, 2 Thumb encoders
  • 2 Contactless Magnetic shifter Paddles
  • Injection molded Carbon fiber reinforced composite chassis with aluminum front face
  • Easy-to-use, no-play quick-release. Ensuring stable data and power transmission without the use of cables, batteries, or wireless signals.
  • Possibility to change to XL handles at a later time

Software Features

  • Full button, switch, encoder and paddle custom mapping
  • Customizable Rev lights
  • Pitlane control and Pit limiter
  • Night mode
  • LED start-up sequence
  • Auto connection detection
  • Clutch configuration

Dimensions 

  • Height: 256mm
  • Width: 212mm
  • Length: 457mm

 

Shipping policy

Shipping and payment terms

Payment and shipping

The following conditions apply:

Shipping conditions

The delivery takes place within USA and Canada. *Canadian Duties and Taxes are not covered, you will be responsible for all charges*

Delivery times

As far as no other time limit is stated in the respective offer, the delivery of the goods within the country will take place within 3 - 5 days, in case of foreign deliveries within 5 - 7 days after conclusion of the contract (in case of agreed advance payment after the date of your payment instruction).
Please note that there is no delivery on Sundays and holidays.
If you have ordered articles with different delivery times, we will send the goods in one common shipment, unless we have made different agreements with you. In this case the delivery time is determined by the article with the longest delivery time you have ordered.

If you collect the goods yourself, we will inform you by e-mail about the availability of the goods and the collection options. In this case no shipping costs will be charged.

Accepted payment options

- Cash payment on collection
- Prepayment by bank transfer
- Payment by credit card
- Payment by PayPal
- Payment by PayPal Express

Further details on payment

If you pay by credit card, your credit card account will be charged upon conclusion of the contract.

If you have any questions, you will find our contact details in the imprint.

Return policy

General Return Policy

We accept returns within 14 days of receiving your order, provided the item meets the following conditions:

  • It must be undamaged, unused, and in resalable condition (no markings, labels, or tape directly on the product box).
  • It must be in its original packaging and include all accessories.
  • Opened items may be returned only if unused and in perfect condition.
  • All returns require prior authorization. Please contact info@simmotion.com before returning any item to receive a Return Merchandise Authorization (RMA) number. Unauthorized returns may be refused.

All returns are subject to a restocking fee of $10 or 15% of the item price, whichever is greater. This fee covers handling, inspection, and processing of the return before resale.


Return Shipping & Fees

  • Customers are responsible for all return shipping costs unless the item is considered defective.
  • Shipping fees are non-refundable, as they are paid directly to the carrier (UPS, FedEx, USPS) and cannot be recovered.
  • If your order originally qualified for free shipping, the original shipping cost will be deducted from your refund.
  • Items must be properly packed in an outer carton to avoid damage in transit. Do not place labels or tape directly on the product box.

Return to Sender / Refused Shipments

If a package is returned to Sim-Motion Inc. due to an incorrect address provided by the customer, failure to accept the package, refusal of delivery, or if you'd like to request a return to sender through UPS, the following fees will apply:

  • Outbound Shipping Fee: The original shipping cost of the order (even if the order qualified for free shipping).
  • Return to Sender Processing Fee (UPS): $21.
  • Sim-Motion Restocking/Processing Fee: $25.00.

The total of these fees will be deducted from your refund.
If you would like the package reshipped, you will be responsible for the new shipping charges.
Please ensure that your shipping information is accurate at checkout to avoid these additional costs.


If Your Return Does Not Qualify

  • If an item you returned does not meet our return requirements, you may request to  have it sent back to you at your expense.
  • If we do not receive a response within 7 days, the item will be discarded.

Defective or Damaged Products

If you receive a defective item or an incorrect shipment, contact us at info@simmotion.com within 14 days to begin the return process.

  • First 14 Days: We cover Standard/Ground return shipping for defective or incorrectly shipped items. If you choose expedited return shipping, you are responsible for the cost difference.
  • After 14 Days: The customer is responsible for return shipping costs.
  • All returns require prior authorization. Please contact info@simmotion.com before returning any item to receive a Return Merchandise Authorization (RMA) number. Unauthorized returns may be refused.

Inspection & Resolution

  • Upon receipt, we will inspect and test the product. If a defect is confirmed, we will offer a repair, replacement, or refund.
  • If no defect is found, the customer will be responsible for return shipping and any applicable labor fees.

Damaged in Transit

  • If your package arrives damaged, we recommend that you refuse shipment for return if possible. If you have received it, you must report it to us within 48 hours with photos of the packaging and item. DO NOT discard cartons, packaging, etc or we may not be able to file an insurance claim. 
  • Claims filed after this period or that do not file this criteria, may not be eligible for a refund or replacement.

Non-Refundable Items

We do not accept returns or refunds for the following:

  • Items not purchased directly from Sim-Motion Inc.
  • Items that are damaged due to misuse, negligence, or modification (e.g., improper installation, exposure to extreme conditions).
  • Items that show normal wear and tear or have exceeded their reasonable life expectancy.
  • Personalized or custom-made products.
  • Digital products or software downloads.
  • Gift cards.

If a product is damaged or missing original packaging, it does not qualify for a refund. Repairs can be arranged, but labor and parts costs will apply.


Order Modifications & Cancellations

Modifying an Order

Orders are processed immediately upon placement, making modifications difficult. If you need to update shipping details or correct an issue, please contact us as soon as possible. We will do our best to accommodate your request, but changes are not guaranteed.

Canceling an Order

  • Orders can only be canceled before they have shipped.
  • A 5% processing fee applies to all cancellations to cover transaction fees and administrative costs.
  • If your order has already shipped, it cannot be canceled. You may return the item following our return policy.

Refund Processing

Refunds will be issued to your original payment method after the returned item has been received, inspected, and approved.

  • Refunds exclude shipping fees and the 15% (or $10 minimum) restocking fee.
  • If your return does not meet policy requirements, Sim-Motion Inc. cannot guarantee a refund.
  • Processing Time: Refunds will be processed within 5–7 business days after return approval. Please allow 1–2 billing cycles for the refund to appear on your statement, depending on your payment provider. 

Questions?

For assistance with returns, defective products, or cancellations, please contact us at info@simmotion.com.

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